When Faunwalk Perfumes set out to disrupt the fragrance industry with its clean, nature-inspired scents, the brand faced one major challenge—visibility in India’s competitive premium beauty space. Despite a strong product and a loyal niche following, getting listed on top-tier marketplaces like Nykaa and Ajio remained out of reach.

That’s when Faunwalk partnered with Zaroori Retail, and everything changed.

Zaroori Retail stepped in with a customized listing and distribution strategy tailored to Faunwalk’s brand story and growth goals. From polishing digital assets to aligning product catalogs with platform-specific guidelines, the Zaroori team handled the A-to-Z of onboarding. Within weeks, Faunwalk was successfully launched on Nykaa, Tata CLiQ, and Myntra, unlocking access to high-intent, premium customers.

Sales surged by over 3x in the first quarter post-listing. With strategic positioning, influencer tie-ups, and performance-driven ad campaigns managed by Zaroori’s team, Faunwalk went from a niche D2C brand to a recognized name among luxury fragrance buyers.

“Zaroori Retail didn’t just get us listed—they got us noticed,” says the Faunwalk founder. “Their expertise, relationships with platforms, and operational support helped us scale in a way we couldn't have achieved alone.”

Today, Faunwalk Perfumes continues to grow its marketplace footprint while staying true to its roots—offering timeless, mood-lifting fragrances for the modern consumer. Thanks to Zaroori Retail, the scent of success lingers longer than ever.