A 70+ person Myntra-only team. Cataloging, PLA, returns, recon, MAM, EOSS, brand-store curation. Most-cited specialist team by Myntra category managers since 2022.
What "Marketplace Experts" Actually Means
Most "marketplace agencies" in India are generalists โ one or two senior people, a pool of junior staff, covering Amazon + Flipkart + Myntra + everything. Brand teams talk to whoever is free that day.
We operate the opposite way: vertical specialists, organized by marketplace. Our Myntra desk has 70+ people who do nothing else. Catalog v4 architects who know the schema rewrites before they ship. PLA analysts who track every ROAS shift across 100+ accounts daily. Returns specialists who maintain dispute templates updated to current Myntra policy. MAM-tier negotiators who maintain relationships with every Myntra category manager.
The result is depth. Your AM doesn't need to "find someone who knows" โ the specialist is on the team. That depth is why 4,000+ brands have worked with us and why Myntra category managers cite us as their most reliable agency partner.
The 6 Specialist Verticals
Catalog v4 Architects
Schema-version tracking. New SKU upload SLA: 24h. Attribute completeness: >95%.
PLA Campaign Analysts
Daily bid touches. ROAS modeling per category. Dayparting + festival ramps.
Returns + RTO Defense
Per-SKU return analysis. Dispute templates aligned to current Myntra policy.
Reconciliation Engineers
Order-level audit. Avg short-pay recovery โน1.5L in first 60 days.
MAM-Tier Negotiators
Active relationships with every Myntra category manager.
EOSS Playbook Leads
6-week pre-festival prep cycle. Avg EOSS lift: 3-5ร baseline.
What Specialist Depth Produces
5,400 SKU clean-up in 22 days
Brand had 5,400 SKUs with 31% attribute incompleteness, 480 mis-categorized SKUs.
Result: Cataloging desk cleaned 5,400 SKUs in 22 days. Attribute completeness 96%. Search impressions +180%.
ROAS 3.2ร โ 6.8ร in 60 days
Brand running PLA in-house with no daily touches. ROAS 3.2x, spend wasted on low-converting SKUs.
Result: PLA desk re-architected with daypart + audience splits. ROAS 6.8x at 2.4ร spend. +โน38L revenue.
Want specialist depth without hiring 6 people?
Book a 30-min discovery call. We'll show you which specialist verticals your account needs most.
Meet The ExpertsAbout the Author โ Deepinder Ahluwalia
Deepinder Ahluwalia
Founder & CEO, Zaroori Retail
Deepinder has personally led the marketplace onboarding of 4,000+ brands across Myntra, Nykaa, AJIO, Tata Cliq Luxury, Amazon, Flipkart and 30+ premium marketplaces. An IIM Lucknow alumnus with 8+ years in Indian e-commerce, he runs Zaroori Retailโs three-office operation (Ludhiana / Noida / Dubai) with a 50+ person team covering category management, compliance, photography, catalog ops and PLA growth.
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