Nykaa Documents Required — 2026 Checklist

Nykaa — India's beauty, personal care, wellness (nykaa) + fashion (nykaa fashion) marketplace under FSN E-Commerce Ventures with 30M+ MAU — has one of the most rigorous seller onboarding processes in Indian e-commerce. Every brand goes through a documented approval workflow before catalog activation.

Complete Nykaa Document Checklist (Feb 2026)

• GST Certificate
• Trademark (Class 3 for cosmetics)
• CDSCO License + BIS (for domestic mfg beauty)
• FSSAI (for ingestibles)
• Brand deck + 5-year vision
• Instagram (25K+ preferred)
• Cancelled cheque + PAN
• Ingredient/formulation disclosure sheet
• MRP + batch labelling proof

Timeline breakdown

Standard timeline: 20–25 days (agency-filed) · 45–60 days (self-filed). The difference between agency-filed and self-filed comes down to category-buyer relationships and pre-vetted brand dossiers. Zaroori Retail has direct relationships with Nykaa's category buyers, which unlocks the faster tier.

How to prepare documents in 7 days

1. 1
   Day 1–2: GST + PAN

   Verify GST is active and matches company legal name. Fetch fresh GST certificate from portal.
2. 2
   Day 3: Trademark

   Confirm trademark is registered (not just applied). Nykaa rejects "TM applied" for premium categories. Class 25 for apparel, Class 3 for beauty.
3. 3
   Day 4: Brand deck + Instagram audit

   Prepare 5-10 slide brand deck. Grow Instagram to 10K+ (organic + collabs). Add professional Highlights.
4. 4
   Day 5: Product photography

   Shoot 20 SKUs to marketplace-grade photography (1080×1440, white BG for hero, 4 lifestyle angles).
5. 5
   Day 6: Bank + legal docs

   Cancelled cheque + updated COI/LLP agreement + brand authorization letter (if manufacturing outsourced).
6. 6
   Day 7: Final compilation

   Compile everything into a single labelled ZIP + submit via agency for category-buyer intro.

Common rejection reasons

• Trademark still in "applied" stage — need registered mark
• Instagram under 10K or missing brand identity
• Product photography below marketplace grade
• GST + PAN name mismatch
• Missing category-specific certifications (CDSCO for cosmetics, FSSAI for F&B, BIS for electronics)